A makeover.

Note: This post is over 2 years old. You may want to check later in this blog to see if there is new information.

You may have noticed a new look.

The old bannerMaybe you didn’t. But it used it be based around the butterfly and the inconsistent logo treatment. Which leads me to talk about logo treatments. Nice segue. I have a few clients right now who can’t decide on which logo they like best so they use them all. Despite my coaxing and outright demanding, they refuse to realize that they can never achieve brand status or recognition without a consistent logo treatment. It’s even worse when the brand goes by different or multiple names. So it’s been bugging me for a while now, actually from the time that I put it up, that my blog used a different logo treatment than all of my other branding materials. I justified it by saying that we weren’t really trying to achieve any brand recognition for ourselves, but I’m choking on my own words as I try to persuade my clients to narrow their focus and make decisions. So we’re back to our plain, simple Circle Six logo. I like the banner, but I’ll save it for something more special. (I’m still using it on our brochure…)

» » » »

Comments are closed

Comments are currently closed on this entry.
  1. 6Cycle 08.04.06 / 9am

    I like the logo and it’s especially effective on the banner. Why the silouette of the bamboo branch on the biz card? Other than that, colors seem bright and attractive. I guess neon’s made a comeback!